About Tech River

Marcom & Busdev for High-Tech

Tech River was founded in 1995 by Arlene Marom to provide marketing communications and business development services for Israel’s burgeoning high-tech community. Prior to moving to Israel from the US, Arlene was the Managing Editor at her family’s publishing company, overseeing two monthly publications and putting a paper to bed every two weeks. Today, together with her Tech River Team and Business Partners, she provides B2B copywriting and content development as well as global business expansion, growth strategies, consulting and mentorship services to both startup and established high-tech and defense companies. Tech River delivers a level of professionalism that creates trust and ensures close, long-term relationships. In addition to Tech River, Arlene is also the Founder and Organizer of Israel Startup Network.

Testimonials

“Highly recommended. For 18+ years I've worked with Arlene, who provides us with marketing communications services and is a key partner in developing our strategic messaging and marketing campaigns. She produces unique, high-quality products with rich language, distinctive style, precision, and attention to the tiniest details, and provides competitor analyses, creating a clearly differentiated and distinct brand identity. Arlene is a real treasure.”

“Over the last couple of years, we have worked with Tech River on several projects, including marketing writing, articles, new website, translations and more. In each project, Tech River were professionals, flexible and creative, but not less important, they were highly cooperative and I really enjoyed working with them. “

"Worked with Arlene and Tech River on IDAS.AI new website and sales deck. The work received was on time and excellent quality. The level of knowledge, professionalism, and meticulousness for all the details was mind-blowing. Highly recommend!"

“I’ve been working with Arlene for the past eight years. She is a professional copywriter who can write marketing content on seemingly any imaginable topic. She thoroughly investigates the fields she is asked to write about. She writes in a diverse range of marketing formats. Her work is professional, prompt, and of the highest quality. She is very responsive and available for any questions or consultations. Arlene is pleasant to work with, maintaining a positive, professional atmosphere.”Highly recommend!"

“Tech River has been working with DSIT over the past several years, providing copywriting and editing services for a very wide array of documents and marketing materials. The service is always flexible, professional, and meticulous, even when schedules are particularly tight.”

“Arlene is exceptionally eloquent and precise. She guides her clients professionally, after having thoroughly studied competing websites and products. I highly recommend working with Arlene.”

“When you meet someone who's business is their passion, you know you've struck gold... Arlene's devotion to Start Ups and doing everything she can to further them and bring them every tool and resource in the world is astounding. I've had the opportunity to both work with her and admire from afar, and everything she does is done with heart, grace and the utmost integrity. She is an asset to the entrepreneurial scene in Israel and the world.”

“As a ‘connectpreneur’ par excellence, with an impressive network of contacts, Arlene can find her way to whatever types of customers or partners her clients need. As a marketing writer, she creates fresh, sophisticated text. As the founder and volunteer organizer of IsraelStartupNetwork, she develops informational/networking events and assorted opportunities for the group, and is always ready to assist members because she is dedicated to start-up success. And as a person, it is a real pleasure to work with Arlene!”

“Working with Arlene has truly been refreshing. I've worked with her on two separate projects for high tech startups. She was a pleasure to work with, she sees possibilities that others tend to miss, and her writing is terrific. I'd recommend her to anyone who values professionalism and positive results.”

Arlene did an outstanding job writing two of our product brochures, combining linguistic precision with a strong marketing touch. She quickly understood our technical content and transformed it into clear, engaging, and professional messaging. Her attention to detail, responsiveness, and ability to align with our brand made the process smooth and efficient. The final results exceeded our expectations — we highly recommend her work.